Setup Guide

White Label Almanac

Your own branded AI content pipeline — running on the same five-agent system as the Troubadour Almanac. This guide walks you through getting started, unlocking the full pipeline with your own API keys, and customising the system for your brand.

Section 1 — Get started in 10 minutes

1
Create your account

Go to almanac.joetroubadour.com and sign in. Your account is created automatically on first login.

2
Choose your niche

What is your business about? Real estate, travel, education, food, personal brand? Pick your primary pathway. This tells the pipeline what to research and write about.

3
Name your brands

You need at least one brand — this is who is speaking. Your business name, your personal name, your blog name. Each brand has its own voice and angle.

4
Run your first entry

Type your first topic and hit Run. The pipeline does the rest — research, structure, draft, challenge, synthesise. One entry, fully written.

5
Review and approve

Your entry appears in the queue. Read it. If it is good, approve it. It goes live on your public Almanac page immediately.

6
Copy your splinters

Each approved entry is automatically broken into social posts, blog intros, email copy, and more. Copy them and post to your channels.

Section 2 — Unlock more power with API keys

The free tier runs on a single AI model. Adding your own API keys activates specialised agents — a researcher, a structural writer, a critic, a synthesiser — each one making the output significantly sharper. Running the full pipeline three times per week costs approximately $2–5 per month across all three providers at standard pricing.

Anthropic (Claude)— Poet + Rebuttal agents
Get key
  1. 1.Go to console.anthropic.com
  2. 2.Navigate to API keys → Create key
  3. 3.Paste it in Settings → API Keys → Anthropic
OpenAI (GPT-4o)— Architect + Founder agents
Get key
  1. 1.Go to platform.openai.com
  2. 2.Navigate to API keys → Create key
  3. 3.Paste it in Settings → API Keys → OpenAI
Google (Gemini)— Seeker research agent
Get key
  1. 1.Go to aistudio.google.com
  2. 2.Click Get API key
  3. 3.Paste it in Settings → API Keys → Google

Section 3 — Customise your Almanac

Your pathways

These are your content categories. The system routes everything automatically based on which pathway you pick when you run the pipeline. You can have up to five pathways — one for each area of your business or brand.

Your brands

Each pathway routes content to specific brands. A brand is a named voice with a specific angle. You might have just one brand or five. The Troubadour Almanac uses eight — one for each audience and platform.

Your voice

In Settings → Voice you can describe how your brand sounds. Be specific. Do not say "professional" — say "sounds like someone who has actually done this, not someone who read about it." The more specific you are, the better the output.

Your groups

Where do your splinters get posted? Add your Facebook pages, Instagram handles, blog URLs. The system generates content formatted for each one — the right length, the right tone, the right structure.

Ready to get started?

The Starter package includes the full script download and this setup guide. Joe will contact you within 24 hours of purchase to confirm your setup.